New Kids on the Block Mode

There are some difficult decisions with regard to this year's crop of fashion graduates who showed their collections in the past year in the capital for the last month. While the balance between creativity and business has always been a fine in the strike, the shock decision to sell or even more important given the extent of unemployment and the current difficult climate for retail sale. "You have to find a job," said Rob Templeman, chairman of Graduate Fashion Week and The British Retail Consortium. "At the moment there are 1.5 million unemployed under the age of 24. Changing fashions, and you need to help younger people to move it." GFW after the event last year, sponsors the title George took in 68 new faces located both in design and marketing positions, including last year's gold price winner Rory Langdon, who has created a sold-out collection for the brand. "We recognize that tomorrow's talent is the cornerstone of our business," said Fiona Lambert, brand director of George, "and we need this talent young, fresh, because this is new, what is driving the company forward." George, along with seven other high street names including Karen Millen, New Look and House of Fraser, are also part of the GFW "protected" program, which will place the graduates into temporary - but paid - jobs, so they can strengthen their resumes and the chances of something more permanent. The winner of this year's gold award for female graduate of Bath Spa University, Chloe Jones impressed judges finished with silk maxi dresses sportified made with hoods and modern hubs, with delicate butterfly prints and raw seams. His collection is adjusted to be a line of High Street, sold by George later to make this year. It was the innovative use of fabrics and textiles in the light wool and futuristic Kingston University student Caitlin Jones splits, which featured Aztec-inspired stripes go-fast and hard in Gaines picked tubi son of high gloss metallic and iridescent. Both collections have a sense of directional wear resistance, combined with a complex structure with something more palatable ubiquitous. Meanwhile, the prize went to Zandra Rhodes textile innovation Huang Xiaoping at the University of Central Lancashire, pleated for his deckchair stripes and large three-dimensional accordion fashion. Although not traditionally commercial, there were aspects of the work of this young designer who has shown great potential for imagination take mass produced for women - something that the sponsors of the High Street are eager to invest in. But there is still more difficult to direction to take: While many college graduates choose to work for large retail chains and business conglomerates, there are those who want to do it yourself. And even if the ground is particularly inhospitable to small businesses just starting out and right now, tastes more of the A-list for the unknown - and more importantly, the copies are not - say that there are more opportunities than ever before cost for the graduates for success in this early stage of their career. "Anyone who wants to set up the own label, should consider whether it is really and truly the only thing they want to do," advises designer David Koma, who is also a judge at an event this year. It won both his BA and MA collection at Central Saint Martins, before shooting too fast when his reputation was on the metal-art-deco design of both Beyonce and Rihanna born in the same week. "It's very, very hard and the talent is just one of many elements that you need." But left for Claire Barrow, the University of Westminster in the last month, it becomes a reality. It has been his pieces - leather separates in a finely illustrated grunge, punk vein - in Vogue, has a capsule for Joseph, a range of brand shoes and subway will be at the London Fashion Week show in September designed. His classmate, Ashley Williams, whose ironic trash-luxury collection was from the women of the Texas oil and bags, such as jumpers and coats inspired revised, has been a host of famous friends (Alice Dellal, Pixie Geldof and Al) models his creations on his graduation show and has dressed pop star Rita Ora. In this era of Lady Gaga and direction divas are catchy and original designer graduates to gain too much exposure, if they choose this type of travel. "These students are very rare," says Director of Westminster Fashion Design Andrew Groves progress ", and most prefer to work in a design studio This is a difficult market -. More than 3,000 people with a degree in fashion related graduates, employers can thus select the best. "But what is essential is to have a great personality - the hours are very long in this industry, and it does not matter how good you are as a designer, people must be enjoying your company too." With a little spirit and warmth of the show, it seems, young London designers are a loose group: Central Saint Martins in particular (it is the work of his students for the first time in his new home in the King Cross) was the prevailing mood as a weapon in the arsenal against the labor market, this potentially dark designer lies ahead. Tigran Avetisyan male presented oversized shirts and blouses in graffiti-covered painting, the "so much pressure" and "to say nothing more" to read, with models from a soundtrack by Pink Floyd "We need no education". Less violent but equally character, Jin Ruoxin knitted pieces were wonderfully complex: heavy construction and bright colors, they also presented hundreds of warriors meticulously rendered figures knitted, clutching spears and shields, climbing into the sleeves, side dishes, even hats. And oversized hoop skirts Molly Goddard, crocheted doilies delicate and wispy layered neon pink tulle, with a certain cuteness permeability, a sort of explanation for the simple dress that suits your mood and introduced his talent to the texture and palette. Erin Hawkes, winner of the talent, opened the show with a loose collection of modern and rustic male parts. It is undermining this modern staples like plaid and hoodies, with nostalgia, almost puritanical, apron skirts, hoods and Flemish style. Royal College of Art, which has shown her collections of master's students, men's fashion is disrespectful and a wealth of ideas, such as pink flouncing treated nicely separates sports from Hiroaki Kanai and adaptation as geometric patterns, which bulged and deformed skillfully through the extrusion in print as a structure shown that by Ichiro Suzuki. Womenswear was a bit more pragmatic, but no less imaginative: made holographic and iridescent pieces by Holly Russell set the tone of glamor discreet, androgynous and accessible, with an eye on sales - it was simply a version of its friendly Topshop introduce high-waist jeans shining example. Rebecca Thomson printed silk shirt dresses and all-in-one were disguised practical and stylish, refused fur gloves and hats with fuzzy pompoms with his models wearing the head of the inherent nature of the commercial collection. Given the financial pressures on students these days, perhaps it is not surprising that graduate collections more and more professional feel every year. It was a lively and energetic projection on the part of young talent in the country - the future may be uncertain for them at the moment but it will definitely clear.