A resounding success: a genuine love for fashion bible

  There is an animal in almost every issue of LOVE magazine Condé Nast biannual with super-stylist Katie Grand editor.

I was next to his editor for the last two numbers, meanwhile, saw horses, rabbits and sled dogs adorn the sides. But nothing compares with the last - Atlas Lions, Tim Walker wrote in a show on the 10th And mark the fifth birthday. Since the volume itself, the animals seem more and more daring.

So how does one decide to take a lion? It is fairly easy to Great.

"I told Tim that we celebrate our fifth birthday and I wanted a cinematic quality pictures that he came into the office and said." I would love to shoot a lion, "and I said, 'Great'" Fast Forward a few weeks, add the equivalent of a few Dolce & Gabbana £ 100,000 and you have to. All these great extraordinary images is known for creating. "Everything seemed to work, Leo, Edie, Karen and size of clothes," she said.

Although tame lion is not without it's scary times. "Much, much more frightening than you can imagine," is the direct description of the Grand Prix. "The last day we were all sitting on the stairs and Atlas was in the room, we were behind this huge scaffolding and instructed where we sat. Me and Karen (Elson) ended up hiding in the dryer machine!"

"There was a time when he tried to escape, and all joined in the bathroom for fear," said Edie Campbell recalls. "And then had to have a rabbit soothing time with Nelson, the one-eyed giant!"

Wildlife aside, it is difficult to imagine another release a little less irreverent and imaginative approach to their sides like love. This is one of the features the Great, who started the magazine in 2009 with a winning cover with Gossip singer Beth Ditto naked bar a strategic driving organza.

"Everything seemed so good", is great to take on this groundbreaking debut Ditto - although this is far from an isolated case. Love ceiling continue to collect the headlines in the industry attention deficient mode: Kate Moss and transsexual model Lea T in a brawl a gatefold of Miss Moss, Cara Delevingne actress Chloë Moretz, writhing in soapy bath and the three leading ladies suit ITV drama Downton Abbey in ruffles at the height of the popularity of the program.

This is what is great: nailing the zeitgeist. It also helps the styling Marc Jacobs show in New York, and create Louis Vuitton in Paris, book effectively ended the season with his creative stamp. In London, it is the hand behind the shows Sister by Sibling, Jonathan Saunders and Giles Deacon.

From my experience, there is something almost alchemical ability to decipher the Great, what everyone think before they start thinking. This is one of the things that make them valuable brands such as Hogan, the development of its Poppy is committed is a line of shoes and accessories for fun and light. It is the business quickly.

The same three adjectives could be attributed to recent covers love, continuing a tradition of ten exchange issue arrest. This time they are inspired by Minnie Mouse, LOVE mast peppered chicken peas and Minnie ears of the brand new Prada, Loewe, Louis Vuitton and Gucci and photographed by Mert Alas and Marcus Piggott.

This is a great opportunity to a magazine that printed felling sales and advertising revenue will celebrate: a heavy 475 pages, this is the biggest issue of LOVE to this day, and the biggest problem was the Great s never published.

Despite the weight and the heavy talent when I asked Katie Grand-she wants to make love, the answer is simple: "Have fun!"

Again, it is nailed.